Jul 29, 2025
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Table of Contents
Because “Any questions?” should never be met with crickets.
You’re staring at the Zoom grid or the auditorium stage. The CEO has just wrapped a 30-minute update and opens the floor:
“Any questions?”
Your pulse quickens. You want to ask something that (a) actually matters, (b) won’t get you side-eyed by your boss, and (c) might help your career.
This post fixes that moment. Below you’ll find 25 employee-tested questions grouped by theme, plus advice on how to ask good questions.
Why the right question matters
Great questions do three things:
Signal that you’re thinking beyond your desk.
Extract information that helps everyone, not just you.
Shape the conversation the C-suite has behind closed doors after the town hall.
A 2023 Edelman Trust Barometer survey found that employees who regularly ask strategic questions are 2.4× more likely to say they feel “heard and valued” at work.
How to ask without sounding like a show-off
Frame for impact
Start with “Can you share the thinking behind…” instead of “Why did you…”.Ask for the room, not for yourself.
Frame every query so the entire audience benefits—strategy, culture, or cross-team collaboration—rather than airing personal needs or narrow departmental gripes.Open beats closed.
Replace yes/no questions with “how,” “what,” or “in what ways” starters to invite story-length answers that reveal the exec’s thinking.Curiosity > confrontation.
A town hall is a dialogue, not a courtroom. Skip “gotcha” phrasing; instead, surface tough topics with a solution-seeking tone (“What lessons are we applying after…?”).Respect the clock and the context.
Keep it concise (one sentence context + one sentence question). Save confidential, legal, or ultra-granular issues for smaller forums or 1:1s.Acknowledge, then probe.
Begin with a nod to what leadership has already achieved (“Given last quarter’s wins…”) before asking about next challenges. It lowers defensiveness and boosts credibility.Signal professionalism in 15 seconds.
Use “we,” not “I,” and end the question on an upswing that invites forward-looking insight (“How can we as employees help…?”).Avoid the four deadly time-wasters:
• Personal pay or promotion asks
• Micro-logistics (snacks, Wi-Fi)
• Finger-pointing blame questions
• Confidential M&A or legal details
The 25 questions
1. Strategy & Direction
“Of the three strategic pillars you outlined, which one keeps you up at night and why?”
“If market conditions turn against us next quarter, what’s the first initiative you’d pause?”
“What early signals do you watch to decide whether our five-year plan is still the right plan?”
2. Financial Health
“Can you walk us through the single biggest cost pressure we face this year and how we’re offsetting it?”
“How should employees interpret the recent debt refinancing—good news, neutral or something to watch?”
“Where are we in the cycle of returning excess cash to shareholders versus reinvesting in growth?”
3. Product & Innovation
“Which product that we sunset in the last 24 months do you wish we’d kept, and what did we learn?”
“How do we decide when to build in-house versus partner or acquire?”
“What’s the next ‘unsexy’ problem you want our product teams to obsess over?”
4. Culture & Values
“What behaviour have you seen recently that exemplifies our values, and what behaviour contradicted them?”
“How are we baking psychological safety into hybrid meeting norms?”
“Which company value was hardest to maintain during the last wave of layoffs?”
5. Talent & Careers
“What skills are we systematically under-investing in across the organisation?”
“Can you quantify how internal mobility has changed since last year?”
“What’s the average time from ‘high-potential’ nomination to actual promotion, and is that good or bad?”
6. Diversity, Equity & Inclusion
“What single DEI metric are you personally accountable for in your 2025 bonus?”
“How has our parental-leave uptake changed since we extended the policy, and what does that tell us?”
“Which demographic group has the widest unexplained pay gap right now, and what’s the timeline to close it?”
7. Sustainability & Social Impact
“How do you balance short-term margin pressure with our 2030 net-zero commitment?”
“Which supplier relationship poses the biggest Scope 3 emissions risk?”
“Can you give an example of a customer who chose us because of our ESG stance?”
8. Operational Efficiency & AI
“What’s the one process you believe generative AI will eliminate in the next 12 months?”
“How do we ensure cost-cutting doesn’t cannibalise the innovation budget?”
“What guardrails do we have in place to prevent AI bias when we’re moving this fast?”
9. Personal Reflection
“What’s the biggest misconception employees have about your job, and what do you wish we understood?”
The worst question is the one you never ask.